Artificial Intelligence
How to Use AI for SEO?
AI, AI, all we've been hearing about lately is or has to do with AI. In this blog, I'm not going to talk about the impact of AI on search, but rather how does Artificial Intelligence changes the way we do our work! I recorded a

The Zero/Low Search Volume Dilemma
If we understand why search is changing, we can come up with tactics to optimize for that. In other words, if we know what's Google looking for and why they need AI Overviews and reddit, we can create content to cater for that, right? Last week we discussed

Blogging for AI: Creating Content for LLMs and Modern Search
What was once considered helpful content by Google has changed. Take "Retro Dodo" for example, a website that was doing very good with all unique helpful first-hand experience [add whatever positive adjective here] content. In May 2023, the website hit 1 Million organic results - cool stuff right?

Cutting Through the Noise
SEO is changing, SEO has changed. I have said those things myself few times and we've heard many others say them as well. But I also came to the realization that, we are becoming volatile, flip-flopping between new tactics and latest trends, and this may not sum up

LLMO: 4 Ways to Optimize for LLMs
Rightfully, the topic of the hour, the million dollar question "how to appear and get cited in LLMs like ChatGPT". There's a lot of speculation for how the future of search will look like and whether Google will remain the go-to platform for search. There'

Navigating the AI Tornado: A New SEO Playbook
I had the pleasure to be part of an event for SEO ranking recently. Here's my talk if you'd like to watch. This blog summarizes everything for you as well! The SEO landscape has changed, and clinging to outdated strategies is akin to steering the Titanic.

SEO in the Age of AI: Why you're not losing your job anytime soon
Will SEO become (is becoming) obsolete? There's some anticipation in the SEO industry about how SEO will look like with many search engines now adding "answer bots" similar to chatGPT. TL;DR: Jump to the Conclusion The best way to predict the future is to look

The Risk of AI to Creators
AI is transforming many industries, including content creation and publishing. In this blog post, we'll examine how AI is affecting creators and publishers. From automating tasks to generating content, AI is changing the way work is done in this field. Understanding the role of AI in the industry

How to Use AI & ChatGPT for SEO
There's been a lot of chatter in the SEO community lately about the use of AI tools for SEO. For example, the use of AI content writing tools to generate content for SEO purposes is on the rise! but is that the only way we can leverage AI

SEO Twitter on Fire: Can AI Algorithms Be Biased?
It all started with Lidia Infante posted this on twitter for John Muller: I mean it's a legitimate comment! Why is a search for "SEO Expert" returning an all male list given that there are many successful female figures in the industry? But then, CF, a
