Artificial Intelligence
Does Traffic From LLMs Convert Better?
Hello Riddlers! Before we dive into today's newsletter, first a word from today's newsletter sponsor RankScale! Rankscale.ai is a leading AI visibility platform that lets you track and optimize across 16+ LLMs, including ChatGPT, Perplexity and Google’s AI Mode. It helps you identify the
How to Get Cited by LLMs
Hello Riddlers! Today's newsletter sponsor, is myself 😄 Check out my python course --> Python for SEO Last week, I attended SEO IRL, and it was such a great event! The talks were full of insights, and in today’s newsletter, I want to share some of the
Do companies need to hire SEOs anymore? (Short answer: Yes they do)
Hello Riddlers! This week's newsletter sponsor is myself 😄 Check out my Python for SEO course! Are SEOs becoming obsolete? 🤔 Recently, I came across an SEO wondering if companies need to hire SEOs anymore. The concern was because "Tools like Chatgpt is becoming more and more advanced"
How Are People Using LLMs
Hello Riddlers! There's been some studies about chatgpt, usage, and how it impacts our brains (turns out not in a good way) 🤷... [1] But we never really understood how people use chatgpt. In today's newsletter, I'm diving into the latest and biggest study [2]
AI Mode: What We Know for Now
Before we dig into today’s newsletter, check out my webinar tomorrow and signup: AI and SEO: Adapting to the Future of Search | Expert StrategiesDiscover how AI is transforming SEO and redefining search rankings. Join this session to explore practical strategies, challenges, and opportunities in the AI-driven SEO landscape.Expert
Is Schema Useful for LLMs?
“Why Sara, why?” This article may beg the question: why do I throw myself into hot water by bringing up controversial SEO topics? I know the easier path: just go with the flow, say what everyone else is saying, and collect the applause. But that’s boring. Why talk about
How to Use AI for SEO?
AI, AI, all we've been hearing about lately is or has to do with AI. In this blog, I'm not going to talk about the impact of AI on search, but rather how does Artificial Intelligence changes the way we do our work! I recorded a
The Zero/Low Search Volume Dilemma
If we understand why search is changing, we can come up with tactics to optimize for that. In other words, if we know what's Google looking for and why they need AI Overviews and reddit, we can create content to cater for that, right? Last week we discussed
Blogging for AI: Creating Content for LLMs and Modern Search
What was once considered helpful content by Google has changed. Take "Retro Dodo" for example, a website that was doing very good with all unique helpful first-hand experience [add whatever positive adjective here] content. In May 2023, the website hit 1 Million organic results - cool stuff right?
Cutting Through the Noise
SEO is changing, SEO has changed. I have said those things myself few times and we've heard many others say them as well. But I also came to the realization that, we are becoming volatile, flip-flopping between new tactics and latest trends, and this may not sum up
